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Digital Marketing Masterclass

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This course covers all aspects of digital marketing, from SEO and social media to analytics and email campaigns, equipping you with the skills needed to create impactful marketing strategies.

Objectives:

  • Understand the fundamentals of digital marketing.
  • Learn to plan and execute marketing campaigns.
  • Analyze data to optimize marketing efforts.
Introduction to Digital Marketing
Search Engine Optimization (SEO) Basics
Pay-Per-Click (PPC) Advertising
Social Media Marketing (Facebook, Instagram, LinkedIn, TikTok)
Email Marketing Strategies
Content Marketing and Blogging
Digital Marketing Analytics and Optimization
Final Project: Create and Present a Digital Marketing Strategy
What skills will I gain from this course?
SEO, SEM, and content marketing expertise, proficiency in social media and email marketing, ability to use analytics tools like Google Analytics.
Is this course suitable for beginners, or do I need prior knowledge?
The course is designed for both beginners and those looking to enhance their skills. No prior experience is required, as we start with the basics and gradually move to advanced topics
Will I receive a certificate after completing the course?
Yes, upon successful completion, you will receive a professional certificate to showcase your skills to potential employers or clients.
What tools or software do I need for this course?
You’ll need a computer with internet access, a text editor like Visual Studio Code, and a modern web browser. We will guide you through setting up everything required during the course.
Course details
Level Intermediate

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